Join us for a fascinating evening with Columbia Sportswear Japan President Massimo Lazzari who takes us on a journey over two decades of domestic market challenges, evolving consumer taste, natural catastrophes and changing demographics.
Find out how developing a localization business in addition to leveraging global strengths, has enabled Columbia to achieve impressive consistent, continuous growth.
Alongside the great educational experience, enjoy our awesome networking the JASO way – with plenty of appetizers and beverages.